Fertility counselling provides support and guidance to individuals or couples navigating challenges related to conception, pregnancy, and reproductive health. This specialised form of counselling offers a safe space to discuss emotions, concerns, and decisions surrounding fertility issues. Whether facing infertility, considering assisted reproductive technologies (such as IVF), or navigating the difficulties it can bring into a relationship, fertility counselling serves as a compassionate resource, helping individuals and or couples cope with the emotional ups and downs that fertility challenges can bring.